Evaluation Question 3: What kind of media institution might distribute your media product and why?

Our production company is called Bite the Bullet Productions and as an institution produce British films, with British themes and iconography predominately target at British audiences. BTBP specialise in action and thrillers, as is evoked by the name. Our institution is somewhat similar to film4 who also produce British films although often with more global appeal. 

Similar To Film 4

 As for distribution, we would use Revolver entertainment, a well established distribution with headquarters in both the UK and USA responsible for Kidulthood and Shank who again share our target audience. We would have a staggered release starting with the UK and depending on success of film distribute to the states. We understand our film may not appeal to international audiences due the fact its not a high concept film (typical of internationally successful films) and its themes are quite iconic and exclusive to the British audience. Another reason for choosing revolver is that they specialise their methods of reaching their audiences and raising awareness via multi-platforms- directly helping us reach our target audience.